GENERAL UBRAR^ ^_
30 ROCKEEELLER PLAZA, NEW^QRK. N. Y.
Broadcasteus Victory Coti>fciL
Washington, D. C.
HuTriber 36 i / October 17, 1942.
ITOILE I^I/'Jx KIIIG TS l'E . ...
Like the cat that carae back, vre iT!.ake a brief reappearance this v:eek -
but for far 'iiore valid reasons. Altho-agh last v/eek "/as reputedly the sv/an
song of the 3VC I-Iev/s letters, there are, nonetheless, a number of loose ends
to be tied up and we know of no better way to do it» Logically enoixgh, the
organization of tlie American Broadcasters Association demands a certain amount
of time, and during the hiatus a number of things are coming up Vv'hic'i vre
thinlc ought to be passed along to you. Consider this, therefore, as a
friendly and somev:hat disembodied voice from the grave. Although this is the
last BVC newsletter, anything of particular momentum that happens before ABA
is running full kilt vrill be covered by memoranda from that organization*
So^netime during the coming week all sto.tions will receive a letter from ABA,
to which we suggest you reply promptly.
First-off, there's this business of salvaging old keys which the BVC
covered a few weeks ago (BVC Nev:slctter v34). You'll recall that a group
called the Paper & TvTine Club v/as canvassing the industry with requests for
announcements to back up an old key collection drive. The keys, it appears,
have a high grade of nickel silver (about G5% copper, 12^o nickel, and the
rest is zinc).
We told you the Office of lYar Inf orr.ntion hadn't heard of the drive
and neither had the WPB's Salvage Division. At that tine, it was so. Since
then there's been a flurry of letters from station operators tolling abovit
the groviTing momentum of this campaign in their home tovms • Vfo also heard
from a I/a*. R, H. Ziegler of the National Paper Trade Association \fho vms
- to put it mildly - incensed. He sent v.s a photostatic copy of a letter
from the YJPB Copper Branch, giving its blessing to the venture.
Without complicating the thing too much, wo vj-ant to quote for you a
sto.tement by the OWI (which the VJPB never told about all this) that may
clear up everything. Said the Gr.TI -
"Vfiailc the Radio Bureau, Office of '.Yar Itif oi^mation, has no intention
to question ti^c value of a salvage campaign directed at retrieving old keys,
at the same time it is felt, and concurred in by the WPB Salvage Division,
that this effort should not be dix'orocd from the ovor-all national salvage
"For this reason the key drive has not been given a separate priority
rating by the CTI, There is no reason, hovrcver, v;hy it may not bo integrated
v/ith the regular campaign in any conFiunity, and stations are free to co-
operate v/ith the venture insofar as their availability of time .aid in-
Obviouslj'' tho keys arc needed for a v-orthy purpose » the metal goes,
vre*rc told, for the manufacture of vital oporatins parts in warships* The
last thing the BVC ivajiitcd to do vms give anyone the impression that it be-
littled the rnpoi'tancc of such a caupaignt V.^c v;oro guided by the fact that
the OWI did not see fit to provide it with a,sop'arate priority rating - and
the OWI v:as guided b^- the fact that the \!TB never asked for one.
If you have the available tirae, and if the drive has been going great
giins in your oovrE/iunlty - get behind it» kad - now that 0171 Regulation lie, 2
is in force .- you should henceforth contact the nearest OTJI field office
vj-henovor you have any doubt about requests like this v;-hich involve v;ar
TPIE USO SAYS !I0,,..
Hero, for example, is something that came up recently, A station dovm
yonder in Kno:rvillc (of the Tcniiessec l[:io::villes ) v;ired us tlie other day.
The "wire - which by some necromancy iQiovr.i only to the telegraph company, came
addressed to the "Broadcatcrers Viceroy Council" - told about a request to
plug "Soldiers & Sailors Souvenir Handbooks", published by a firm in
New York City» They soil for a dollar a piece and our Knoxvillo inforr.iant
unxici'stood that 10 percent of all sales vrcre earmarked for donation
to the U. S. 0,
Mcbbe so. The U. S« 0. Headquarters in Hoy; York vrerc checked, hovrcvcr,
and declared that they had "no connection or interest" in the project. Yfe
tliougVit vrc'd pass it along for your ir-f onnation»
HAVIi iC- Ei'/IPLOYEB PROBL SIJS?. .
The advent of v;age stabilizaticn, as another bulwark in the nation's
structure against a boomeranging cost of livin^;, has aeon some knitted brov:s
among station ovaiors. They - like people in almost every industry - have a
doublc-haiadfii.l of questions to ask, caid, frarJcly, the ansv/crs don't seen to
have jelled yot«
ITe'vc boon asked, among other t'-.ings, what happens if someone else
offers one of your employees more money to change jobs? Can you -ncct tlie
wage increase so as to keep the man?
In the first place, this is plain, unfrilled labor piracy. The Tfar
!,'!Ianpo:;er Comi-.iission has bcllov;od migiitily at sucli hiring practices. And, 1
many v/ar industries, employers have voluntarily gotten together cjiid agreed
not to raid each other's personnel. In the opinion of the '.'"MC, it's high
tiv.'.e the broadcasters grov/ up and adopted a similar mutual agrecmciit.
It all shapes ixp this -way. You ccji't escape it, and you might as itoII
face the music. You've lost a lot of skilled vrarkers* You're going to lose
more. And the only solution is to take it upon yourselves to train new
ivorkers - v/omcn, older men, and those physically unsuitcd for military "servioo.
Not tomorrov;. B\it starting right immediately now,
Tho best available interpretation of liov; the ncvr stabilization order
Yrill affect broadcasting - and circumstances ca;i alter it - consider that
salaries below |5,000 per aimum are unregulated. The new Board of Economic
Stablization can exercise control over lower salaries if it proves necessary*
It also seerns iov;ical that any man you're amcious to keep can be advanced
to a better job v/hich naturally entitles him to a boost in pay.
Another query we've lieard is - "VvTiat happens v/hen you have union con-
tracts that call for automatic raises after certain terras of employment?"
The best v;e can tell you at present is that a directive is expected at an
early date legalizing sucli automatic incroascs whenever the employee has
been hired with the understanding that ho v/ill be entitled to increases at
certain future dates,
THE mil HA.S A rOIN T. . . .
Another interesting criticism of the broadcasting business (which
frequently gets some daisies) came to light recently in a letter from a
Cleveland listener who wept softly upon the shoulder of the OVfl's Elmer Davis
about the vmy some of you. folks have boon mixing business v;ith public
service. After sober consideration, wc think the gentleman's complaint is
lie remarks testily upon a trend by some stations to plant a ono-minu.to
commercial spot right slam-bang after the station break and letting it bite
60 seconds cut of a follov/ing nctv/ork nev^s sho\7, Tlicn, vfhcn the local outlet
has done with ballyhooing Krucger's Kern Euro, it decides to join up Vidth
the nctirorl-: and usually fades right into the middle of a sentence.
The net result is that the listener misses the lead-off news iter?, and
winds up vrith a distorted slant on the facts that may oven give a dangerous
backspin to the actual intended meaning of the nciTsco.s tor's words.
Besides, it isn't polite. If you carry network news periods, take 'em
in their entirety. Tines aren't so hard you have to stable spot amiouncc-
m^cnts in the front parlor like that,
COMIMG YOUR V.'AY. .,
From tiio indefatiguablc OiYI, v^c learn that a ncvj- batch of "Radio Back-
ground Material" is being compiled for release to you people very shortly.
These condensed v.ionographs - v/hich are intended to provide TTritors and
producers with suitable dope on various important v;ar issues - have already
covered quite a few subjects, ond v/e presume you're keeping them all on file.
First of the newest; releases will be a study of President Roosevelt's
seven cj^ti-ini'lation antidotes, and v;ays that radio can help make them work»
It's titled, "The Cost of Living", and will be mailed to all broadcast stations
v;it]iin a day or so*
Other topics in the early offing, as v/e hear it, are "Transportation",
"Meat Sharing" and "Children in the War."
PRAISE F OR YOU..,,
It was rather fun reading the BVG obituaries. A number of stations
wrote in very nice letters which xro of the erstwhile BVC appreciate with a
Digitized by the Internet Archive
foeling of understcmdable Yirarmth*
There ivas only one dissenting note - and it vj-as by Larnar Kellcy, Cliiof
of the American Rod Cross' radio section. Mr, Kclloy disagreed with us in
a pleasant v;ay on one particular point - so far as his associations with the
industry have ooen concerned. V.'o pass this pat on the back along to you
folks vfho deserve it.,
"Before the 3VC closes up shop, I want to register once again the
appreciation of the Red Cross for the fine support you liavc given us in
our radio i/ork and to lot you knov/ that v/c v;ill look fon/ard to continued
association v;ith broadcasters through the new organization.
"I note that in j^our Bulletin ■;'/=o5 you say...»*thc radio industry
has failed to live up to its potentialities as a force behind American radio
geared to wartime conditions.* As far as v.'c at the Red Cross aro concerned,
I could toJce er.ccption to that by saying that both the BVC and the individual
broadcasters have cooperated v;ith our vrartime projects complotcly and
ont hu s i as t i c al ly • "
It's good that the Red Cross feels that \7ay» Maybe in the near future
the industry vdll be v/orthy of even higher praise.
Nos. \'a>G l3"H-2.
LIBRARY oj the
NATIONAL BROADCASTING CO.. Inc.
30 ROCKEFELLER PLAZA
NEW YORK, N. Y.
LIBRARY BUREAU CAT. NO. )I69.6